Digital relocation solutions with a human touch: the Packimpex approach

by Packimpex on 28 June 2021

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Imagine you can handle your entire relocation from the US to Switzerland with an app. Jennifer did this. She had an app that helped her move on her own from the US to Switzerland. This meant organising her move, checking properties to rent and shortlisting internet and insurance providers. All seemed to run so smoothly.

Then came the fun part – how could Jennifer feel more at home in her new location? Her lease was in French and Jennifer only barely spoke it. Who could explain to her the terms of her lease or negotiate in French with her landlord? Who could explain the difference between the various internet providers? Are they all just as good? That’s when an app, no matter how comprehensive, falls short. That’s when you need human support to guide you through the process. Digital relocation fused with human touch is our industry’s current big challenge. Digital transformation was accelerated in every industry and relocation makes no exception.

Our industry has been talking about technology and technology trends forever,” states Guntram Maschmeyer, Director of Corporate Business at Packimpex. “But the pandemic has hit fast-forward on this need to embrace digital tools.”

How does digital relocation with a human touch work?

Today’s HR departments and assignees need to be able to monitor and manage the entire relocation process at a glance, remotely and, quite obviously, digitally. But they also need personalized input and a friendly human contact to help guide them through the most difficult phases or to sort out the information overflow.

During the 44 years that Packimpex has helped HR specialists and transferees with smooth and seamless relocation processes, the industry has changed significantly. Technology has made it possible to have more transparent processes and pricings, to have a real-time overview and access to up-to-date information, as well as a more efficient handling of files and documents.

“Well, now transferees are very independent. They’re used to having information at their fingertips and being able to act on that. It’s not enough to say ‘I’ll find you a house’ — they’ll start yawning and fall asleep. They’re actually looking for a whole host of different digital solutions”, adds Robert Baldwin.

How can we cater to two seemingly very different needs: digital relocation management and a human approach? How can relocation experts ensure a seamless transition for assignees and, at the same time, an easy-to-manage, cost-oriented solution for corporate HR experts? Packimpex’s answer is the human-centric technology approach.

An integrated, human-centric approach to digital relocation management

All the digital tools under the Packimpex umbrella have two major goals:

  • Allow HR and global mobility specialists to track and manage the logistics of employee relocation and keep costs under control through a digital platform.

Offer transferees the same kind of app-driven, user-friendly technology they have in their personal lives, plus access to human support whenever they need it. To put it simply, using digital tools saves our consultants’ time so they can focus more on the individual needs, wishes and requests of our transferees. This is why all the digital solutions in Packimpex’s portfolio come with live and local support, in-person, via phone, or online. Here’s how this happens on each of our platforms, more specifically:

Relox – the HR and global mobility platform for multiple relocations

Relox is the turnkey solution for HR and global mobility professionals who manage multiple relocations and allows our clients to:

  • Have access to a holistic overview of all ongoing relocations
  • Easily check the status of each relocation
  • Communicate with transferees, team members, and other stakeholders.
  • Upload all documentation securely and in a GDPR compliant way



The major benefit of the Relox tech is that it saves time at every stage of the relocation process and offers a complete overview of all relocations. Our relocation consultants are however, one phone call away, ready to handle any emergencies or miscommunications. To put it simply, Relox reduces the information overflow and allows for human contact only when absolutely necessary. Want to find out more about Relox?

Relocation Online: the home-finding platform for assignees

Relocation Online helps assignees to look for a new home in their country of destination, together with their relocation consultant.

This is one of our most popular digital tools for assignees due to its dynamic home search and Virtual Tour function. At every step of the process, a Packimpex consultant works together with the assignee to select the properties for viewings. Want to find out more about Relocation Online? Click Call me back and we’ll be happy to give you a demo.

Instant Quotes for HR and global mobility professionals

Our website’s Instant Quote function offers HR and global mobility specialists a bird’s-eye-view over the relocation budget and process quickly, transparently, and efficiently.

All you have to do is pick the services your transferee needs for their relocation to and from Switzerland, Belgium or Germany. A detailed quote will be sent to your inbox within minutes.



Can’t find the services you need? No problem! You can use the Instant Quote to create your own personalized relocation package. We know that every company and every transferee has unique needs and wants, this is why all the Packimpex services can be customised to meet your demands. You can also use this service to plan and budget your yearly relocations, allowances, or lump-sum mobility projects..

Other digital relocation tools we’ve designed for our clients

A Library of videos containing essential relocation and settling in infos for Switzerland

All our clients have access to a comprehensive video library about relocating to Switzerland. From renting a property to choosing the rights health insurance provider or adapting to the local culture,  the videos are an easy to follow, friendly guide.

Pre-arrival Orientation Tours – in person and virtual

To help transferees integrate faster and easier in their new environment, we provide extensive, but not too overwhelming Orientation tours (also available remotely, as Virtual Tours).,

What’s next at Packimpex?

Packimpex’s commitment to a faster, safer, and more enjoyable relocation process doesn’t stop here. Our next digital project is the launch of a self-service platform for private clients. Based on our extensive experience in working with expats, we know that what they need is a B2C approach that empowers them to make their own choices and create their own packages. Our self-service platform makes that possible and also, most importantly, ensures that they remain fully compliant with privacy and mobility regulations.

This new platform is designed for lump-sum packages or assignees with a limited scope of service in their policies.

Our most ambitious plan for the near future is to create a master platform that serves both corporate and private clients. We’re confident that this will represent a new standard in digital relocation management, one that will make global mobility easier to manage for both assignees and HR professionals.

Final thoughts

Global mobility is one of the first industries to react to major social and economic changes. And it is, without a doubt, one of the industries that needs to adapt and pivot faster.

One of the demands of the industry’s stakeholders is increased digitalization. Quick, secure, integrated access to all the stages of relocation for assignees and global mobility professionals is a must. However, as any technological advancement, global mobility digitalization has to be done without losing sight of the human touch that every relocation needs. After all, it is human connections that drive us to move around the globe and to discover new cultures and new opportunities. Or, in the words of

Robert Baldwin, Director of Global Business at Packimpex: “When you’re moving across the world with your family, it’s great to get a notification on your phone to say your household goods are arriving or your visa is due to expire. But if your lease application is denied or if your landlord refuses to agree to your terms, you’ll need somebody to speak to and that will never leave our industry. Actually, the use of technology should simply enable service providers to spend more time talking to people and less time doing data entry or other back office work.”

Do you have questions about any of our digital relocation tools or would like to know more about our next big digital project? We’d love to give you a demo.